Digital Marketing Terms EXPLAINED [A Crash Course On The Language Of Marketing] digital marketing ads

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ROI, ROAS, ROMI- what do these mean?! In this marketing 101 crash course, we’re going over important digital marketing terms that you should know. We’ll cover a wide range of marketing communication and ad industry terms, so that you can always be in-the-know.

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The digital world is full of marketing terms and acronyms that can literally feel like you are speaking another language. It can be overwhelming.

Even the term “digital marketing” is an umbrella term used to describe any type of online marketing including search engine optimization, social media marketing, advertising and email marketing.

But, after 9 years in the field of marketing and helping hundreds of clients see amazing results, we have a pretty good grasp on the important terms you need to know to create, measure, and analyze your marketing campaigns.

And today, we’re going to take you through a crash course on the language of marketing.

To make it easy to remember and associate, we’ll be breaking up the terms into different categories including website, social media marketing, social media advertising, search engine advertising, search engine optimization, and email marketing.

Video Outline

Intro (00:00)
Ever Important Marketing Terms (1:37)
Website Terms (8:40)
Social Media Management Terms (12:06)
Advertising Terms (14:14)
Search Engine Optimization Terms (17:31)
Email Marketing Terms (21:35)

// LYFE Marketing

➡ Check out our blog:

➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website: .

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Digital Marketing Terms EXPLAINED [A Crash Course On The Language Of Marketing]

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17 comments

Insert Name Here 27/09/2021 - 10:19 Chiều

Starting a new job in the world of digital marketing in a few weeks; thanks for the refresher course! (Also I very much appreciate the memes, they add some nice levity to the content).

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Mitch at WBT 27/09/2021 - 10:19 Chiều

Good content. We believe that these insights could help a lot for beginners.

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Abhishek Verma 27/09/2021 - 10:19 Chiều

really good content.

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Matt Howes 27/09/2021 - 10:19 Chiều

Yo, this dude be spittin!

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Julius S DeLaCruz 27/09/2021 - 10:19 Chiều

Thank you so much for the info! so helpful, and well communicated.

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JSBroadcast 27/09/2021 - 10:19 Chiều

As someone who knows nothing about marketing, this was really helpful. Thanks a bunch and keep up the great work!

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Leo Pswarayi 27/09/2021 - 10:19 Chiều

So much value, hats off to you guys!!

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Naomi Vyas 27/09/2021 - 10:19 Chiều

very informative ! thankyou!

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Maiarray Co 27/09/2021 - 10:19 Chiều

Absolutely good content! Thank you

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Vinoth Kumar 27/09/2021 - 10:19 Chiều

Nice video. But Remove sounds for Text. It’s distracting. formulas are not visually aligned or formatted.

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Kachy Paschal Akamnonu 27/09/2021 - 10:19 Chiều

Learned a lot from this 👍🏽

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Cheri Cobb 27/09/2021 - 10:19 Chiều

Great video! Some of these terms I’ve never heard of! This is good stuff

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Anooshmita Das 27/09/2021 - 10:19 Chiều

very useful.

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Ray Sawvell 27/09/2021 - 10:19 Chiều

Great video for beginners. Something for people to keep in mind, especially when speaking to business owners who may NOT understand the 'lingo'

Some great takeaways hear and I loved the intro!

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TherealDino 27/09/2021 - 10:19 Chiều

Building my own marketing business from the ground up and this really was valuable info. Have to watch it again to take notes!!!!!

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Ioannis Glossopoulos 27/09/2021 - 10:19 Chiều

Here for you guys you are amazing 🙂

Reply
Sean Standberry 27/09/2021 - 10:19 Chiều

Even I learned some new acronyms! Great video Keran!

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